Brazil - Fazenda Serra

About This Coffee

This coffee is from Brazil's Cerrado - Araxa region, grown at 1,195 meters above sea level. The producer is Fabiana Ribeiro Teixeira, and the harvest is from 2024. It is processed using the natural method, with initial drying on a concrete patio followed by drying on African beds. The coffee is the Catuaí Vermelho variety, a compact, high-productivity plant that emerged from a cross between Mundo Novo and Caturra in Brazil in 1949, characterized by red fruits. Flavor notes include stone fruit, chocolate, and butter. The coffee is enzymatic and fruity with undertones of chocolate, notes of stone fruits, and creamy sweetness, featuring medium body and moderate acidity.

Origin

Cerrado (Brazil)

Araxá (Brazil)

Flavor Notes

Chocolate, Yellow Stone Fruit, Butter

Roast Level

Medium

Processing

Natural

Typology

Arabica

Catuai Vermelho

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Hola Coffee

Pablo Caballero and Nolo Botana had already built a track record in coffee when they launched Hola in 2016. The pair poured their accumulated experience into an operation built around quality, accessibility, and inclusivity. Coffee is roasted daily in small batches at the Sepulveda roastery in Madrid, ensuring beans are never more than a few days old at the point of sale. Their Lagasca location earned the number 12 spot on The World's 100 Best Coffee Shops 2025. Hola also runs an academy offering both its own certification and internationally recognized SCA credentials, alongside a podcast that has become a key part of the project. Seasonal coffees rotate through washed, natural, and experimental processes, producing a range from chocolatey depth to floral brightness.

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