This coffee is from Cerrado Mineiro, Brazil, where approximately 4500 farmers cultivate across 210,000 hectares. The coffee grows at altitudes between 900-1100 meters above sea level. It consists of Mundo Novo and Catuai varieties, processed using the natural method. The dry climate during harvest ensures an even drying process. The coffee is dark roasted and features flavor notes of chocolate and roasted nuts. It scores 83.5 out of 100 points.
Kaj and Dan founded Haella around 2019 in Vastaras, setting up a micro roastery inside the Halla Shopping center. The format is intentionally accessible: specialty coffee in a place people already go, rather than tucked away in an industrial zone. They roast weekly, favoring light profiles at temperatures between 185 and 210 degrees Celsius, with most batches finishing in 8 to 11 minutes. What sets Haella apart is the hands on experience it offers. Customers can book sessions where they learn about coffee, taste multiple varieties, and roast their own beans, with food and fika included. Everything is built around the idea that each bean carries a distinct character and story worth discovering.
