Sugar Shack is a signature blend designed to be balanced, full-bodied, and sweet. The blend features maple sweetness with rich, smooth, and balanced characteristics. It pairs well with milk and is sweet enough to enjoy black. The coffee also performs well as espresso.
Vivid Coffee was founded in 2015 by Ian Bailey in Winooski, Vermont, initially roasting on a five kilo machine in the back of a local ice cream parlor. Bailey built the company around direct relationships with small farms, in some cases purchasing entire harvests year after year to provide producers with stability and predictability. The roasting style is clean and precise, designed to let each coffee's terroir speak without interference. Vivid's sourcing framework is values driven, shaped by the realities of climate change, coffee plant disease, and the global coffee price crisis that affect the producers it works with.
