Will, a former civil engineer who trained at Monmouth Coffee Company and studied with CoffeeMind, founded Calm Coffee Roastery in London in 2024. The catalyst was personal: the birth of his daughter in 2023 prompted a rethinking of caffeine habits. The roastery focuses specifically on low caffeine and decaffeinated specialty coffee, working with rare varieties like Laurina, which contains just 0.4 to 0.6 percent caffeine naturally. All decaf offerings are guaranteed 99.9 percent caffeine free. The operation runs from Peckham Levels, with free bike deliveries across south east London and SCA Introduction to Coffee courses for those who want to go deeper. The tagline captures it well: a ritual without the rush.